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Amazon will give developers $5,000 in Amazon Coins for every paid app for the new Fire Phone that meets Amazon’s standards.
Each developer can reap the rewards for as many as three apps. Qualifying apps with in-app purchasing can count, too, according to a blog post today from Amazon developer evangelist David Isbitski.
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Amazon Coins are redeemable for games, apps, and in-app purchases on Amazon devices, including Kindles and the Fire Phone… and, presumably, Fire TV. You can also spend them on Android apps and games. So basically, it’s more fake Internet money.
It’s a logical step for Amazon to mobilize interest in the development community as the phone picks up and looks to challenge devices running Android, iOS, and Windows operating systems.